No matter your arena, or the audience who crams into the bleachers just to watch you perform, we can all benefit from identifying the standout qualities and characteristics that make us the right person for that big championship title, leadership opportunity, new client, or job. Here’s my method for building your personal, or “hero" brand.
If ever there were a point of no return in the conversation on tech companies, encryption, and the liberty of data privacy, then we're about to cross it. This morning Apple CEO, Tim Cook, published a letter to Apple customers. A letter that we all need to take as a very serious warning. If you haven't read Tim Cook's letter yet, please do so immediately. Then, come back here and read this blog post to understand what it all means and why this is an important issue that we all must grasp and understand.
Let's face it, Cyber Monday feels like a MARKETING MOUSETRAP. But, it doesn't have to be like this forever. Holiday marketing is wrought with challenges. This year I made myself a Cyber Monday cheat sheet to keep my marketing savvy on point and ahead of the game. Check out my infographic cheat sheet with 4 simple strategies you can use stay savvy as you kickoff your holiday campaigns.
If you’re a Shark Tank fan, you’ll know that an investor’s main concern is whether there’s demand for a product. So test the waters with your mobile app idea by holding a crowdfunding campaign. But before you get started, here are some tips to get it right.
There is no arguing that mobile technology has undoubtedly served to disrupt the traditional investor’s rise to glory. Empowered mobile users have adopted a new vehicle for consumption, and one in which they occupy the driver’s seat. But, as many apps struggle to find funding, why do majority investors seem reluctant to lead the mobile app investment trend?
Critical learnings from the collision of mobile and dating below expose how sales professionals should adapt their perspective during the lead nurture stage of the sales cycle, in order to continue increasing the ROI that is gained over COA, and to finish FY14 strong with a mile high increase in your Q4 revenue win.